Big Ten Conference
Power 4Men's Basketball · 18 teams · 174 scored athletes
Last updated: June 6, 2026
Avg NIL Score
Teams
Michigan Wolverines
9 scored players
70.1
Avg
Purdue Boilermakers
9 scored players
69.8
Avg
Iowa Hawkeyes
9 scored players
64.9
Avg
Michigan State Spartans
9 scored players
63.4
Avg
Wisconsin Badgers
8 scored players
63.1
Avg
UCLA Bruins
10 scored players
62.0
Avg
Nebraska Cornhuskers
10 scored players
61.5
Avg
Indiana Hoosiers
11 scored players
61.4
Avg
Illinois Fighting Illini
9 scored players
60.6
Avg
USC Trojans
14 scored players
59.0
Avg
Northwestern Wildcats
9 scored players
58.9
Avg
Oregon Ducks
7 scored players
58.5
Avg
Rutgers Scarlet Knights
9 scored players
57.3
Avg
Washington Huskies
11 scored players
57.0
Avg
Ohio State Buckeyes
9 scored players
56.9
Avg
Penn State Nittany Lions
9 scored players
56.0
Avg
Minnesota Golden Gophers
12 scored players
55.3
Avg
Maryland Terrapins
10 scored players
54.6
Avg
Top Athletes
Braden Smith
G · Purdue Boilermakers
Jeremy Fears Jr.
G · Michigan State Spartans
Nick Boyd
G · Wisconsin Badgers
Donovan Dent
G · UCLA Bruins
Yaxel Lendeborg
F · Michigan Wolverines
Bruce Thornton
G · Ohio State Buckeyes
Bennett Stirtz
G · Iowa Hawkeyes
Hannes Steinbach
F · Washington Huskies
Trey Kaufman-Renn
F · Purdue Boilermakers
Keaton Wagler
G · Illinois Fighting Illini
Methodology
The NILmetrics Score is a 0-100 rating that combines on-court performance, market demand signals, social presence, and reliability into a single number. Like Elo for chess or KenPom for basketball, it measures a player's relative standing in the college basketball NIL market — not a guaranteed dollar value or future deal price.
Performance weighs recent box-score production. Market reflects program tier, conference visibility, and demand signals. Social captures verified follower scale. Reliability rewards healthy minutes over a full sample. We update scores after every Sunday's full sync.