
Big Ten Conference
Power 4Men's Basketball · 18 teams · 226 scored athletes
Last updated: July 21, 2026 · refreshed daily
Avg NIL Score
Teams

Wisconsin Badgers
15 scored players
64.9
Avg

Michigan State Spartans
13 scored players
62.7
Avg

Indiana Hoosiers
11 scored players
62.4
Avg

UCLA Bruins
11 scored players
62.2
Avg

Michigan Wolverines
11 scored players
62.1
Avg

Iowa Hawkeyes
11 scored players
62.0
Avg

Illinois Fighting Illini
12 scored players
61.9
Avg

USC Trojans
14 scored players
60.8
Avg

Nebraska Cornhuskers
14 scored players
60.3
Avg

Minnesota Golden Gophers
12 scored players
57.8
Avg

Northwestern Wildcats
12 scored players
57.0
Avg

Purdue Boilermakers
13 scored players
55.6
Avg

Penn State Nittany Lions
11 scored players
54.7
Avg

Rutgers Scarlet Knights
12 scored players
53.9
Avg

Washington Huskies
14 scored players
51.5
Avg

Ohio State Buckeyes
12 scored players
50.7
Avg

Oregon Ducks
14 scored players
50.0
Avg

Maryland Terrapins
14 scored players
48.8
Avg
Top Athletes

Nick Boyd
G · Wisconsin Badgers

Donovan Dent
G · UCLA Bruins

Jeremy Fears Jr.
G · Michigan State Spartans

Kendall Blue
G · Nebraska Cornhuskers

Pryce Sandfort
F · Nebraska Cornhuskers

Tayton Conerway
G · Indiana Hoosiers

Sam Hoiberg
G · Nebraska Cornhuskers

Isaac Gard
G · Wisconsin Badgers

Elliot Cadeau
G · Michigan Wolverines

Zach Kinziger
G · Wisconsin Badgers
Methodology
The NILmetrics Score is a 0-100 rating that combines on-court performance, market demand signals, social presence, and reliability into a single number. Like Elo for chess or KenPom for basketball, it measures a player's relative standing in the college basketball NIL market — not a guaranteed dollar value or future deal price.
Performance weighs recent box-score production. Market reflects program tier, conference visibility, and demand signals. Social captures verified follower scale. Reliability rewards healthy minutes over a full sample. We update scores after every Sunday's full sync.
