Big Ten Conference
Power 4Men's Basketball · 18 teams · 203 scored athletes
Last updated: September 4, 2026 · refreshed daily
Avg NIL Score
Teams
Indiana Hoosiers
11 scored players
62.6
Avg
Minnesota Golden Gophers
11 scored players
62.3
Avg
Nebraska Cornhuskers
12 scored players
61.9
Avg
USC Trojans
11 scored players
60.9
Avg
Michigan State Spartans
12 scored players
60.7
Avg
Northwestern Wildcats
11 scored players
58.2
Avg
Wisconsin Badgers
13 scored players
57.9
Avg
Illinois Fighting Illini
11 scored players
57.7
Avg
Ohio State Buckeyes
10 scored players
57.6
Avg
Purdue Boilermakers
11 scored players
57.5
Avg
UCLA Bruins
11 scored players
57.3
Avg
Iowa Hawkeyes
11 scored players
56.1
Avg
Penn State Nittany Lions
11 scored players
54.4
Avg
Michigan Wolverines
11 scored players
54.1
Avg
Maryland Terrapins
13 scored players
51.6
Avg
Rutgers Scarlet Knights
12 scored players
51.5
Avg
Washington Huskies
10 scored players
51.0
Avg
Oregon Ducks
13 scored players
50.8
Avg
Top Athletes
Jeremy Fears Jr.
G · Michigan State Spartans
Donovan Dent
G · UCLA Bruins
Pryce Sandfort
F · Nebraska Cornhuskers
Oscar Cluff
C · Purdue Boilermakers
Sam Hoiberg
G · Nebraska Cornhuskers
Lamar Wilkerson
G · Indiana Hoosiers
Elliot Cadeau
G · Michigan Wolverines
John Blackwell
G · Wisconsin Badgers
Zoom Diallo
G · Washington Huskies
David Mirkovic
F · Illinois Fighting Illini
Methodology
The NILmetrics Score is a 0-100 rating that combines on-court performance, market demand signals, social presence, and risk assessment into a single number. Like Elo for chess or KenPom for basketball, it measures a player's relative standing in the college basketball NIL market — not a guaranteed dollar value or future deal price.
Performance weighs recent box-score production. Market reflects program tier, conference visibility, and demand signals. Social captures verified follower scale. Risk Assessment rewards durable availability over a full sample (a higher score means lower risk). We update scores after every Sunday's full sync.