Big Ten Conference
Power 4Men's Basketball · 18 teams · 216 scored athletes
Last updated: November 13, 2026 · refreshed daily
Avg NIL Score
Teams
USC Trojans
12 scored players
63.3
Avg
Penn State Nittany Lions
9 scored players
62.3
Avg
Ohio State Buckeyes
10 scored players
60.0
Avg
Nebraska Cornhuskers
14 scored players
60.0
Avg
Wisconsin Badgers
12 scored players
58.2
Avg
Michigan Wolverines
10 scored players
57.8
Avg
Illinois Fighting Illini
10 scored players
57.4
Avg
Maryland Terrapins
13 scored players
57.2
Avg
Michigan State Spartans
12 scored players
55.8
Avg
Rutgers Scarlet Knights
13 scored players
55.5
Avg
Indiana Hoosiers
14 scored players
55.4
Avg
Iowa Hawkeyes
11 scored players
55.0
Avg
Northwestern Wildcats
13 scored players
54.7
Avg
UCLA Bruins
13 scored players
53.4
Avg
Minnesota Golden Gophers
14 scored players
51.7
Avg
Oregon Ducks
15 scored players
51.3
Avg
Washington Huskies
13 scored players
50.4
Avg
Purdue Boilermakers
8 scored players
48.9
Avg
Top Athletes
Jeremy Fears Jr.
G · Michigan State Spartans
Pryce Sandfort
F · Nebraska Cornhuskers
Trevan Leonhardt
G · Nebraska Cornhuskers
Jalen Cox
G · USC Trojans
David Mirkovic
F · Illinois Fighting Illini
Jack Karasinski
F · Northwestern Wildcats
Elliot Cadeau
G · Michigan Wolverines
Aiden Sherrell
F · Indiana Hoosiers
Kenny Noland
G · Michigan Wolverines
Nolan Winter
F · Wisconsin Badgers
Methodology
The NILmetrics Score is a 0-100 rating that combines on-court performance, market demand signals, social presence, and risk assessment into a single number. Like Elo for chess or KenPom for basketball, it measures a player's relative standing in the college basketball NIL market — not a guaranteed dollar value or future deal price.
Performance weighs recent box-score production. Market reflects program tier, conference visibility, and demand signals. Social captures verified follower scale. Risk Assessment rewards durable availability over a full sample (a higher score means lower risk). Scores recalculate daily after the overnight game sync, with a full data refresh every Sunday.